In-House PBX is so 90's! It's time to move to the Cloud
Posted on June 07, 2018
It's time for SMEs to get off the ground and into the cloud. If you’re still tethered to your desk with an old-school analog POTS (plain old telephone system) or IP-VoIP, you're behind the times.
Your competitors are working in the cloud while eating your lunch. In fact, your competitors can stop for lunch because, by moving phone systems and data to the cloud, their productivity is higher than ever before. They’re not managing a disconnected infrastructure of separate networks, phone systems and mobile devices. They got off analog and went full digital without maintaining their own systems any longer.
Analog is high cost for low functionality just like your old home landline phone, your office POTS is only capable of one or two functions—calling and analog data, like fax. To get more than the basic features offered with a dial tone like call forwarding, conference calling and caller-ID, you have to fork out much more. So, while it’s still used in many places around the world, in the West it’s going the way of dial-up internet, a previous use for POTS.
In fact, POTS may be gone by the end of 2018 in most places and the ancient technology it runs on, PSTN, may finally be going dark by 2025. That’s why if you’ve checked your bill lately, it’s getting more expensive to maintain and service as fewer providers offer the service. Managing phone systems and server networks on-premises is becoming a thing of the past. But, choosing its replacement doesn’t mean going to its successor technology.
Even IP-VoIP is now old-school. Telephony Internet phone service probably isn’t a new concept for you, especially if you use it at home or through apps on your smartphone. You’re probably already familiar with IP-telephony in business, especially if you’ve spent time redialing the first adopters of voice-over-IP or VoIP when your calls dropped. In your mind, the technology didn’t seem reliable for business, especially since customers still depend on desk phones for service.
IP-VoIP is less costly than in-house PBX on a PSTN network, but IP-based systems still were premises-based networks. That means they connected voice and data to your business broadband internet service on a local area network (LAN) using routers connected to computers.
You had to oversee all that, which required a different skill set not always available in your office. You also had the administrative costs of handling a provider for internet and VoIP services as well as phone and LAN equipment.
While IP-VoIP did give businesses many more options than POTS, yours could do without the jittery, choppy, echoing and multiple other issues that came with old-school IP-VoIP. When you weigh that up against what you have, it’s not an ideal solution. So, what’s the favourable alternative for SMEs?
Modernise by migrating to cloud-hosted PBX
The good news is you have better options than you would have just several years ago. Today’s hosted-PBX phone systems get managed by your telco off-premises, typically making them more budget-friendly to maintain. They allow businesses to do so much more than analog or IP-VoIP.
By choosing the right service, you'll get sharper sound quality, but that's just the beginning. You can track customer enquiries by linking your phone system to support systems. Marketing and business operations become easier with hosted-PBX connected to CRM, web video conferencing, mobile, enterprise-level social media, texting, and multiple other platforms.
Your business will become far agiler as you streamline your processes, integrate standard business functions, facilitate collaboration and accelerate growth. Your team can be anyplace on the planet and work together. As essential for SMEs, you can save on higher telco fees that come with having multiple providers for on PBX system. You’ll replace more expensive tools with economical or free software to boot.
Level the competitive playing field
Hosted PBX that gets moved to the cloud using a single telco’s network allows you to operate like big business. You can scale your PBX services to your needs and budget. That means the days of culling together packages from several providers that cost more or offer less than they should to have phone service are over. No more overloaded, slow network servers, and trying to manage connectivity between multiple locations.
Most important, by getting experts in cloud technology for SMEs to work with you to create solutions you need to operate efficiently, you’ll be focusing on what’s important. You can collaborate with your team using fast, reliable unified cloud communications to create new customer experiences and expand your business globally.
Ready to ditch the 90s and move into the cloud? Dial the team at Vocus on 1300 88 99 88 to get your business moving.